Improve profits whilst reducing promoting costs by 80%!
Posted April 12th, 2010 by SpikeDid you know that it expenses 500% much more to obtain a new customer than it does to retain an current a single?
500%!
So with that getting said, how much attention and focus does YOUR enterprise spend on retaining Existing consumers?
Or are you a single of the several companies that focuses all their marketing dollars and energy on chasing down new leads and new consumers?
Are you able to say exactly what percentage of your advertising budget is focused on retaining present consumers?
Do you recognize when your existing clients stop purchasing from you and begin going elsewhere?
Do you notice that they haven’t been to your enterprise in a certain amount of time?
No?
Then you won’t be surprised to know that, according to a recent study, over 68% of users will take their business elsewhere merely since they didn’t really feel that there involvement with a business was being valued.
68%!
So not only are you investing 5 TIMES extra dollars, attracting new users, but you are investing 5 TIMES extra dollars to REPLACE the customers, you already had, that are now LEAVING…to do business with your competition!
Can you see why some businesses really feel like they are burning via funds, while others are seeing insane amounts of profits, even in a poor economy?
If you do not already have a system or strategy, in place, that focuses on retaining your current buyers, and showing them you value their enterprise, then it really is time you produced 1.
Otherwise be prepared to keep spending additional and additional income, to TRY and retain up with your competition that is attracting YOUR consumers.
Don’t be a company that focuses purely on the “first” sale, but recognize you are sitting on a GOLD MINE of repeat company from a targeted base of previous buyers!
Remember: The fortune is inside the follow up!
You’ve spent all that funds getting your customers inside the first place, now it truly is time to maximize your ROI on that expense, and get as many repeat sales as it is possible to from satisfied customers.
For assistance in getting your company in front of your online clients, visit us at: LocalBusinessSuccess.com – Local Business Success focus is on helping local businesses gain new customers utilizing online business marketing strategies. Learn more and INSTANTLY grab our FREE report “Local Business Internet Marketing”
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